Haribo, owner of the sweet brand Maoam, find themselves in an interesting PR situation. Simon Simpkins from Pontefract became so annoyed at the ‘lurid’ illustrations on the Maoam wrappers that he wrote to the Daily Mail. The story has been run by the papers and features as “Outrage over sexy Haribo sweet wrappers” on the likes of the Metro.
Indeed the fruits on the covers of the kid sweet packages do seem to be awfully friendly. Simpkins describes the embrace of the lemon and line as a “carnal” encounter and added that “The lime, who I assume to be the gentleman in this coupling, has a particularly lurid expression on his face. ”
Haribo has explained that the wrappers have been in use in Germany since 2002. The news comes too late to help Mrs Simpkins who became do distressed that she had to sit down when her husband began a heated exchange with a shop manager over the wrappers.
What do you think? Are these fruits having sex?
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