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How to measure social media not just the buzz….

February 19, 2010

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The relationship between social media and search has truly intensified over the past 12months. Both mediums are complimentary of each other. Virtually everything you do online socially impacts what you do for search and vice versa. You need to measure and understand both mediums to get the full benefit. For example, if your social campaign [...]

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Blogger is 10 years old

August 18, 2009

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Not to discount the fact that the word blog was coined in 1997 by Jorn Barger, it wasn’t until the launch of Blogger on 23rd August 1999 that blogging really began to gain traction.  There is no doubt that the launch of Blogger by Meg Hourihan and Twitter’s CEO, Evan Williams was the beginning of [...]

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