Webism Today

It’s happened; 2010 has hit us square in the face.  And while we don’t appear to be commuting in flying cars, going on holiday to the moon or using computers that weigh 1.5 tons there are at least a few things we can talk about that may be realistic  predictions for 2010. Social media was [...]

Social media and online public relations are about listening to and encouraging conversation about a product, brand or service – therefore it can be very difficult to evaluate your ROI or convert it into numerical value i.e. inbound links. The difficulty arises because you can’t put numeric quantities around human interactions and conversations, such things [...]

Evan Williams, Twitter’s CEO was interviewed on the BBC’s Newsnight on wednesday and what followed was a rather embarrassing display of the ignorance towards new technology, poor editiorial decisions and by no means quality journalism in any sense of the word. Kirsty Wark was given the pleasure of reading out a list of questions submitted [...]

A story got me rather riled today. Tory Politico,  a blogger that in their own words, aims to “highlight the failures of the current government and promote the Conservative Party” had got in contact with the Tory press office to ask for a copy of a recent press release relating to a letter sent to Gordon [...]